Using the Cortana Intelligence Suite for sales and marketing predictive analytics (Article)

By | July 12, 2016

As the business value of data science grows at Microsoft, so does the need for a central platform to manage data assets, data models, and analytics publishing. To avoid redundant and disconnected efforts in data analysis, Microsoft IT used Azure and the Cortana Intelligence Suite to create a scalable, cloud-based platform that generates and manages predictive models for the sales and marketing organization.