I think, today, people have realized the significance of social media that they can communicate and coordinate their messages and opinions in very well organized way. Social networks like Twitter and Facebook have already witnessed people?s desire to discuss what they are doing.
Social media can be used as a tool by policy makers too to put the message forward. People online are seeking new ways to connect and be social. To meet that growing need, a new wave of social media sites has germinated explicitly to provide tools and platforms that facilitate sharing in all its facets and forms. The recent popularity of online social networks gives testimony to our most primitive desire to belong; as we congregate around the things we are most passionate about. Remember that Social media requires time, work and upkeep just like other departments such as accounting or marketing. That is where we come in. PBM will run you social networking for you, we will give it the time it needs to grow. We know that Social media campaigns do not have success overnight. They take time to plan, execute and build a following.